Mark VII EquipmentProject Scope: Create a series of 30-sec videos for exhibit communications at the carwash industry's largest trade show. This "Who Cares" video ran on overhead video screens in airport baggage claim during attendee arrival, and on the show floor. |
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A total of eight 30-sec videos were developed to address the prospects' primary criteria for purchase:
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| Post show, the videos were provided to the company's distributors to assist with their local marketing efforts. |
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